Biography & Autobiography / Presidents & Heads of StateJuvenile Nonfiction / History / GeneralPolitical Science / GeneralPolitical Science / Political Process / Campaigns & ElectionsPolitical Science / History & TheoryPolitical Science / American Government / GeneralPolitical Science / Public Opinion PollingSocial Science / Sociology / GeneralSocial Science / Regional Studies
Description
The Evolution of Presidential Polling is a book about presidential power and autonomy. Since FDR, virtually all presidents have employed private polls in some capacity. This book attempts to explain how presidential polling evolved from a rarely conducted secretive enterprise, to a commonplace event that is now considered an integral part of the presidency. I contend that because presidents do not trust institutions such as Congress, the media and political parties--all of which also gauge public opinion--they opt to gain autonomy from these institutions by conducting private polls to be read and interpreted solely for themselves.
Book Details
Publisher:
Cambridge University Press
Published:
2003-01-20
Pages:
218
Language:
EN
ISBN:
9780521017008
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