Fundamentals of Strategy

by Gerry Johnson, Kevan Scholes, Richard Whittington, Patrick Regn_r, Duncan Angwin

2017 · Pearson UK

From the author team of the market-leading text Exploring Strategy, comes a new edition of Fundamentals of Strategy. Designed to help student and business executives boost their academic and professional careers, Fundamentals of Strategy is the most concise and easy to follow overview of the fundamental issues and techniques of strategy. Fundamentals of Strategy, 4th edition · Delivers the essential concepts and techniques of strategy in a new 8 chapter structure. This allows additional space to unpack the fundamentals in depth, and at times more critically. · Revamped final chapter on ‘Strategy in action’, raising implementation issues such as organisational structure, management processes and strategic change · Covers up-to-date topics including business models, sustainability and entrepreneurial start-ups. · Engages the reader with real-world strategy problems and provides insights and strategy examples from a wide range of international organisations. · New and updated cases and illustrations featuring small and large organisations from profit and not-for-profit sectors and operating all over the world. · Links to online support material.

Exploring Strategy

by Jerry Johnson, Richard Whittington, Patrick Regnér, Duncan Angwin, Gerry Johnson, Kevan Scholes

2020 · Pearson UK

With over one million copies sold worldwide, Exploring Strategy has long been the essential strategy text for managers of today and tomorrow. From entrepreneurial start-ups to multinationals, charities to government agencies, this book raises the big questions about organisations- how they grow, how they innovate and how they change.

Exploring Strategy, Text and Cases, 12th Edition

by Gerry Johnson, Richard Whittington

2019 · Pearson UK

Exploring Strategy, 12th edition, by Whittington, Regnér, Angwin, Johnson and Scholes has long been the essential introduction to strategy for the managers of today and tomorrow and has sold over one million copies worldwide. From entrepreneurial start-ups to multinationals, charities to government agencies, this book raises the big questions about organisations - how they prosper, how they grow, how they innovate and how they change. Text and Cases also provides a wealth of extra case studies written by experts in the subject to aid and enrich your understanding. Examples are taken from events and organisations as diverse as Adnams, Siemens, Air Asia, Apple, Handlesbanken, Glastonbury and the Indian Premier League. New to this edition: The 12th edition of Exploring Strategy has been comprehensively updated to help you: Understand clearly the key concepts and tools of strategic management; Explore hot topics, including business models, corporate governance, innovation and entrepreneurship; Learn from case studies on world-famous organisations such as ITV, IKEA, Uber, Airbnb, Alibaba, and the Chinese movie business.--