Spiral of Cynicism

by Joseph N. Cappella, Kathleen Hall Jamieson

1997 · Oxford University Press

Why do some citizens vote while others do not? Why does less than half of the American voting public routinely show up at the polls? Why is it that the vast majority of political issues affecting our day-to-day lives fail to generate either public interest or understanding? These questions have troubled political scientists for decades. Here, Kathleen Hall Jamieson and Joseph N. Cappella provide the first conclusive evidence to date that it is indeed the manner in which the print and broadcast media cover political events and issues that fuels voter non-participation. This book illustrates precisely how the media's heavy focus on the game of politics, rather than on its substance, starts a "spiral of cynicism" that directly causes an erosion of citizen interest and, ultimately, citizen participation. Having observed voters who watched and read different sets of reports--some saturated in strategy talk, others focused on the real issues--the authors show decisive links between the way in which the media covers campaigns' and voters' levels of cynicism and participation. By closely monitoring media coverage among sample audiences for both the recent mayoral race in Philadelphia and the national health care reform debate, the authors confront issues concerning the effects of issue-based and competitive-based political coverage. Finally, they address the question repeatedly asked by news editors, "Will the public read or watch an alternative media coverage that has more substance?" The answer their findings so clearly reveal is "yes." Spiral of Cynicism is a pioneering work that will urge the media to take a close look at how it covers political events and issues, as well as its degree of culpability in current voter dissatisfaction, cynicism, and non-participation. For, in these pages, a possible cure to such ills is just what Jamieson and Cappella have to offer. Moreover, their work is likely to redefine the terms of the very debate on how politics should be covered in the future.

Choosing Equality

by Joseph Viteritti

2012 · Rowman & Littlefield

America is now in the second generation of debate on school choice. The first was prompted by the provocative voucher proposal conceived by Milton Friedman in 1955 and brought into the mainstream by Chubb and Moe's seminal book Politics, Markets, and American Schools (Brookings, 1990). It introduced a pure market model in which schools would be publicly financed but privately operated. While opponents continue to contend that choice will lead to the demise of public education, the weakening of civil society, and the fostering of separate and unequal systems of education, Joseph P. Viteritti argues that these long-held assertions must give way to present realities. The rich and diverse experience we have had with magnet schools, controlled choice, inter-district choice, charter schools, privately funded vouchers, and public vouchers in Milwaukee and Cleveland provides a solid basis for crafting a choice policy that enhances the educational opportunities of children whose needs are not being met by the present system of public education. Drawing on his background as a political scientist, legal scholar, and education practitioner, Viteritti starts his book with the promise articulated in the landmark Brown decision of 1954. After reviewing a variety of policy initiatives enacted to promote educational opportunity, he finds that the nation has fallen short of providing decent schooling for its most disadvantaged children, and in so doing has delayed the movement toward social and political equality. Viteritti does not contend that choice in the form of charter schools or vouchers for the poor is a solution to racial inequality, but he believes that these forms of choice can move the country in the proper direction. He insists that the nation cannot pretend to have a serious commitment to the goal of educational equality as long as choice is available only to those with the private means to afford it.